Add Email Subscription to Your WordPress Site Using BlossomThemes Email Newsletter Plugin

Email Marketing is one of the best methods to grow traffic to your website and grow your business.

“Are you kidding me? Isn’t Email Marketing dead already?”

Well, stats show it isn’t. 

People still send and read emails.

In fact, email is the most efficient channel to reach your customers.

Unlike ads and social media that don’t guarantee expected results, email marketing provides you the leads interested in your products– why would they subscribe to your email list if they didn’t like you?

So, it’s best to start collecting emails from your visitors so that you can drive traffic from email and grow a loyal fan base.

If you are using WordPress, the BlossomThemes Email Newsletter plugin will make collecting emails easier.

BlossomThemes Email Newsletter plugin is a customer acquisition and email marketing plugin that you can use to add email subscription forms on your blog.

You can use this plugin to grow your email list and gain leads for your business by displaying a targeted message on your website/blog.

Features of Blossom Themes Email Newsletter Plugin

• BlossomThemes Email Newsletter is entirely free.
• The plugin supports popular email marketing platforms, like Sendinblue, MailChimp, MailerLite, ConvertKit, GetResponse, ActiveCampaign, and AWeber. 
• You can create unlimited subscription forms.
• Fully customizable subscription widget
• You can display the targeted message to your audience.
• It includes enable/disable the GDPR option and set GDPR message if your audience is from the European Union.
• Customizable Popup Newsletter Subscription Form available.

Let’s learn in this article how you can integrate BlossomThemes Email Newsletter plugin on your blog. 

Besides, you will also learn how to connect it with popular email marketing platforms. Some of them are MailChimp, ConvertKit, MailerLite, GetResponse, Sendinblue, ActiveCampaign, and AWeber. 

How to Install BlossomThemes Email Newsletter Plugin

You can install the BlossomThemes email newsletter plugin directly from the WordPress repository. Alternatively, you can download the plugin from its webpage in WordPress.org and upload it to your WordPress dashboard.

We recommend using the WordPress repository method. So, let’s begin the installation process. 

• Please start with logging in to your WordPress Dashboard. Click on the Plugins button that you see at its left sidebar. 

• You enter the Plugins page, which displays all items that you installed on your WordPress site. Click on the Add New button situated at the side of the page title. 

• There is a Keyword text box on the right side of the Add Plugins page. Insert the name of our plugin, BlossomThemes Email Newsletter, in that box. 
• Select the first option with more than 30,000 active installations. 

• Click on the Install Now button and wait for a while. You will see the button turning into blue color with the text Activate on it. 
• Click on the Activate button.

Once the plugin is activated, you will see a menu “BlossomThemes Email Newsletter” added to your WordPress Dashboard. You can configure the newsletter form from this menu.

Now, let’s set up the subscription form on your website so that your visitors can subscribe to your newsletter.

How to Create a Newsletter/Subscription Form

It is time to focus on creating a new newsletter using the BlossomThemes Email Newsletter plugin. Please follow the given steps to add a personalized subscription form on your website. 

• Start the process by logging in to your WordPress dashboard. 
• Search the for BlossomThemes Email Newsletter button on the left sidebar and click on it. You enter the plugin’s editing interface in the Admin Dashboard. 
• You can see a Add New button at the top right side of the page. Please click on it.  

• You enter the Add New Newsletter page. There is a text box to insert the Newsletter Title. Write a name that best describes your regular newsletter content. 

• Select the fields you want to display on the Newsletter form. You can choose “Name and Email” or only “Email.”
• Enter the placeholder for Email and Name. Placeholder is the text displayed inside the input box.

• Enter the label for the Submit button.
• Click on the enable GDPR checkbox to enable GDPR to notice. GDPR is a regulation in European Union law on data protection and privacy. You must enable GDPR if your target audience is from the European Union. 
• Enter the Form Note for the subscription form. Form Note is a short message displayed on the Subscription Form.
• Choose the Display Background for the subscription form. You can choose from various colors or even upload an image for the subscription form’s background. Choose the option that fits your website.

• Once the subscription form is created, copy the Shortcode. You will need the shortcode to display the newsletter on different sections of the Blossom Themes’ themes.

• Click on Publish when you are done. 

Your audience can now subscribe to your email marketing campaign using this Newsletter subscription form. Let’s move on to adding a popup form to get web visitors’ attention in the next section. 

How to Add a Popup Form With Blossom Email Newsletter Plugin?

Popup forms are a great way to capture your audiences’ details. They allow your web visitors to sign up for your regular newsletter, download your ebooks, sign up for a webinar, and more. 

Adding a popup form in your website is the initial phase of the email marketing campaign. You can convert a one-time visitor to a qualified lead using this effective process. 

The BlossomThemes Email Newsletter helps you add a newsletter form to your site. Let us look at the detailed process of getting it done in this section. You have to install this plugin before getting started. 

• Log in to your WordPress Dashboard and click at the BlossomThemes Email Newsletter button at the sidebar menu.

• You will see the list of all newsletters that you created for your website. Click on the Add New button, which is at the top-right corner of the page. 

[Screenshot name: Add New button in the BlossomThemes Email Newsletter page]

• WordPress takes you to Add New Newsletter page of the BlossomTheme Email Newsletter plugin. Enter the title of your newsletter sign up form in the top text box, as shown here. 

• Scroll down, and you see plenty of other customization settings. This plugin lets you add field settings, like choosing between name and email, and email only. Choose the first option. 

• There are four text boxes to customize how your popup form looks. Insert appropriate placeholders for name and email. Also, edit the Edit Submit Label if you want. 

• Tick mark the Enable GDPR Checkbox if your target audience is from the European Union. 

• Write a suitable tagline in the Form Note box. This description helps your audience to understand what they are signing up for. 

• Scroll further down, and you see a few Appearance Settings. In this section, you can make changes to your background color, font color, and even upload a background image. 

• It’s time to make your newsletter popup form live. Scroll up and look at the left side of the page. You can see a Publish section with a Publish button at its lower-left side. Click on it and proceed. 

• Now, click on the Settings option below the BlossomThemes Email Newsletter button on your WordPress sidebar. 

• WordPress displays the General setting of your newsletters. Click on the Popup button, at the right side of the General option, to enable a popup newsletter form. 

• Click on the Enable Newsletter on Popup option right below the General and Popup options. 

• Right below this option is a Newsletter List drop-down menu. You can see all the newsletters that you published on your website. Select the one that you created just now in the previous steps. 

• Also, select the page where you want to display your popup form. We picked the Homepage, as illustrated below. 

• Scroll further down, and you get the option to upload a popup image as well. Images are an excellent way to engage your audience. So, upload a relevant picture here. 

• Set an exact delay timing, in seconds, based on when you want the popup form to show up.

• Click Save Changes after you’ve personalized every element of this form. 

• All your settings are saved, and it’s now time to check whether it’s working or not. Open an incognito tab on your browser and type in the URL of your website. 

• Wait for the particular number of seconds that you inserted in the Popup Delay box. 

• There, you have it! The above screenshot shows the perfect timing and the exact messages that we provided in the customization setting. 

• Provide your first name and email address and check its performance. 

Once you’re satisfied with your subscription form, encourage your audience to sign up for your campaign. You can go back to the WordPress dashboard and make changes. 

We also recommend you match the popup form’s appearance with that of your brand’s identity. 

How to Integrate Email Marketing Platforms With Blossom Themes Email Newsletter

You can integrate seven email marketing tools/services with the BlossomThemes Email Newsletter plugin. The email tools are Sendinblue, MailChimp, Mailerlite, ConvertKit, Getresponse, ActiveCampaign, and AWeber. 

Configuring BlossomThemes Email Newsletter With Sendinblue

Sendinblue is a complete toolbox of marketing and sales features. It helps grow your conversion rate by providing signup forms, landing pages, email marketing, and other services. 

Follow the given steps to create your account in Sendinblue and get your API key. 

• Go to the official website of Sendinblue. Click on the Sign Up Free button at the top right side of the homepage. 

• Enter your credentials, activate the account, and complete your profile. You reach the dashboard of your Sendinblue account. 

• Click at your company’s name on the top-right side of the dashboard. You will see a drop-down menu with a variety of buttons. Select the SMTP and API option to proceed. 

• You can see two API keys with the title V3 and V2. Copy the V3 version, as shown in the image below. You can even create a new API key by clicking at the Create a New API Key button. 

• Now, go back to your WordPress dashboard. Click at the BlossomThemes Email Newsletter button in the left sidebar. You’ll reach the All Newsletters page. 

• Select the Settings option below the BlossomThemes Email Newsletter button, as shown in this image. 

• You can see a drop-down option box to choose the Email marketing platform. Select Sendinblue from the menu. 

• Also, there is a text box to insert your API key. Paste the code that you copied from Sendinblue earlier. 

• Make necessary changes in the pages, like background color, success message, GDPR message, confirmation option, and more. 

• You see a Save Changes button at the end of this page. Click on that button to save your updates. 

Configuring BlossomThemes Email Newsletter With MailChimp

To integrate your MailChimp account with the BlossomThemes Email Newsletter plugin, please follow the given steps:

• Go to https://mailchimp.com/.
• Login to your MailChimp Account
• Click on your Profile Name and go to Account.

• Then, go to Extras and Click on API keys.

• Click on Create a Key. You will get an API key.

• Copy the API Key and paste it somewhere handy.
• Then, log in to your WordPress Dashboard.
• Click on BlossomThemes Email Newsletter.

• Click on Settings.

• Select the Platform as Mailchimp and paste the API Key from your MailChimp account. If you have an email list on your MailChimp account, you can also select the list you want to add new emails.

• Check Confirmation if you want subscribers to receive a subscription confirmation email.
• Choose where you want to display the Successful Subscription Message. You can select a popup text or navigate to a page.
• Enter the Success Message and GDPR Message if you have enabled GDPR.
• Click on Save Changes once you are done.

Configuring BlossomThemes Email Newsletter With MailerLite

To integrate BlossomThemes Email Newsletter with MailerLite, please follow the given steps:

• Go to https://www.mailerlite.com/.
• Log into your MailerLite account using your credentials.
• Click on your Profile icon and go to Integrations.

• Click on Developer API.

• Copy the API Key and place it somewhere handy.

• Then, log in to your WordPress admin dashboard and click on the BlossomThemes Email Newsletter menu.

• Click on Settings.

• Select the Platform as Mailerlite.
• Paste the API Key from your MailerLite account. If you have an email list on your MailerLite account, you can also select the list you want to add new emails.

• Choose where you want to display the Successful Subscription Message. You can select a popup text or navigate to a page.
• Enter the Success Message and GDPR Message if you have enabled GDPR.
• Click on Save Changes once you are done.

Configuring BlossomThemes Email Newsletter With ConvertKit

To integrate BlossomThemes Email Newsletter with ConvertKit, please follow the given steps:

• Go to Convertkit website.
• Log into your ConvertKit account.
• Click on your Profile icon and go to Account Settings.

• Once you are in the Account Settings Dashboard, copy the API Key from the Account info.

• Once you copy the API key of ConvertKit, log in to the WordPress dashboard. Then, click on the BlossomThemes Email Newsletter menu.

• Click on Settings.

• Select the Platform as ConvertKit and paste your ConvertKit API Key. If you have an email list on your ConvertKit account, you can also select the list you want to add new emails.

• Choose where you want to display the Successful Subscription Message. You can select a popup text or navigate to a page.
• Enter the Success Message and GDPR Message if you have enabled GDPR.
• Click on Save Changes once you are done.

Configuring BlossomThemes Email Newsletter With GetResponse

To integrate BlossomThemes Email Newsletter with GetResponse, please follow the given steps:

• Go to https://www.getresponse.com/.
• Log in to your Get Response account.
• Click on your Profile icon and go to Integration & API.

• Click on API.

• Click on the Generate API Key button.

• Enter the name for the API Key and click on Generate.
• Copy the API Key.
• Log in to WordPress Dashboard and click on BlossomThemes Email Newsletter.

• Click on Settings.

• Select the Platform as GetResponse.
• Paste your GetResponse API Key. If you have an email list on your GetResponse account, you can also select the list you want to add new emails.

• Choose where you want to display the Successful Subscription Message. You can select a popup text or navigate to a page.
• Enter the Success Message and GDPR Message if you have enabled GDPR.
• Click on Save Changes once you are done.

Configuring BlossomThemes Email Newsletter With ActiveCampaign

ActiveCampaign provides an email marketing and CRM automation platform. You can easily build email newsletters with its drag-and-drop designer interface. ActiveCampaign supports WooCommerce, Facebook, Stripe, PayPal, and several other tools. 

Let us create an account and connect ActiveCampaign with the WordPress dashboard. 

• Visit the official website of ActiveCampaign. Insert your email address and click on the ‘Try it Free’ button at its homepage’s top-right corner. 

• ActiveCampaign requires few details, like name, contact number, etc. Provide this information and also fill-up the forms that you face in the later stage. 

• You get inside the dashboard of your ActiveCampaign account. Click on the Settings button in the left sidebar. 

• After that, you will see another sidebar menu adjacent to the main menu. Scroll down and search for the Developer option. Click on it to enter the Developer Settings page. 

• You can see a section for API Access on this page. There are API URL and API Key in here. Copy the API Key from the second box. Alternatively, you can copy the API URL. 

• Now you have to paste this code in your WordPress account. Go to the WP dashboard and click on the BlossomThemes Email Newsletter button in the sidebar. 

• Click on the Settings option below the BlossomThemes Email Newsletter button of the sidebar. 

• You get inside the Blossom Newsletter Settings interface. Select the Platform to ActiveCampaign from the drop-drop menu. 

• Please paste the API Key that you took from the ActiveCampaign website. If you copied the API URL, then insert it in the second text box, displayed in the image below. 

• Make other changes on this page, like selecting a list ID, picking a successful subscription message form, and more. 

• After you’re satisfied with the settings, please click on the Save Changes button at the bottom of the page. 

Configuring BlossomThemes Email Newsletter With Aweber

Aweber is a highly-effective tool that takes care of 90% of email marketing campaigns. You can edit the rest 10% of the exciting work. It also provides you with a multitude of pre-built template libraries. 

Here is the step-by-step procedure for integrating BlossomThemes Email Newsletter to Aweber. 

• Visit the official website of Aweber. Please click on the Get Aweber Free button on the right side of the header bar. If you have an existing account, then click on the Sign In button instead. 

• Provide your personal details, like name and email address, in the next step. Verify your account from Gmail, update your password information, and select the Free plan. 

• After setting up an account, go back to your WordPress account. Its connection process is different from the other steps we mentioned above. 

• Click on the BlossomThemes Email Newsletter button and select the Settings option below it. 

• Select the AWeber option from the Platform drop-down menu. 

• You can see a button that reads, “Click here to get your authorization code” in the AWeber Connection section. Click on it to open a new browser from AWeber. 

• Insert your username and password in the AWeber Communications tab. You are providing your AWeber account’s access to the BlossomThemes Email Newsletter plugin. 

• Click on the Allow Access button underneath the form to continue. 

• After you allow access, AWeber provides an authorization code in the next step. Copy this long alphanumeric code from the browser and save it in a notepad for now. 

• Go back to the Blossom Newsletter Settings page in your WordPress dashboard. Paste the code that you copied from AWeber’s tab in the text box that you see in this image. 

• You have successfully connected AWeber to your WordPress site. AWeber sends you an email to congratulate. 

• Make other changes to your Blossom Newsletter Settings interface. Scroll down and you can see a Save Changes button. Click on it after you finish the edits. 

Ran Into Problems?

If you had troubles and need help integrating your email marketing platforms with BlossomThemes Email Newsletter Plugin, please contact our support team.